As Bali reaches saturation in some sectors of the tourism and real estate market, savvy investors are turning their gaze toward Indonesia’s next great frontiers: Sumba and Lombok. These two islands, rich in natural beauty and cultural depth, are poised for growth and offer exciting investment opportunities in hospitality, tourism, and sustainable development. Whether you’re a developer, investor, or entrepreneur in the lifestyle or real estate space, Sumba and Lombok present compelling options for long-term success..
🌿 Why Invest in Sumba?
Sumba, located in East Nusa Tenggara, remains one of Indonesia’s most untouched islands. It offers rugged coastlines, sweeping savannahs, and a strong cultural identity, including megalithic traditions and traditional villages that feel like stepping back in time.
Key Drivers for Investment:
- Luxury Tourism is Expanding: The global spotlight fell on Sumba thanks to the award-winning Nihi Sumba resort, named one of the best hotels in the world. This has sparked interest from other luxury and eco-conscious developers.
- Cultural & Natural Authenticity: The island’s appeal lies in its authenticity. Travellers increasingly seek meaningful, immersive experiences—Sumba offers exactly that.
- Land Prices Remain Relatively Low: Compared to Bali or even Lombok, Sumba offers generous plots at affordable rates, especially in coastal and inland farming areas.
- Local Government Support: Infrastructure developments, including improved road access and airport upgrades, are paving the way for sustainable tourism growth.
What to Consider:
- Focus on eco-resorts, boutique villas, and experience-based accommodations.
- Community engagement and cultural sensitivity are key to long-term success.
🏝 Why Invest in Lombok?
Just east of Bali, Lombok has long been seen as “Bali’s little sister,” but it’s now stepping confidently into its own identity. With crystal-clear waters, vibrant local culture, and a booming tourism push, Lombok is rapidly climbing the investor radar.
Key Drivers for Investment:
- The Mandalika Project: A $3+ billion government-backed development focused on sustainable tourism. It includes the Mandalika International Circuit (home to MotoGP), hotels, entertainment venues, and beachside infrastructure.
- Access is Better Than Ever: Lombok International Airport connects to major cities in Indonesia and abroad. Fast boats from Bali also bring in daily visitors.
- Affordable Investment with High Potential: While prices are rising, they still offer a lower barrier to entry than Bali, with strong appreciation potential.
- Diverse Appeal: From the surf scene in Kuta, the luxury beach resorts in Senggigi, to adventure tourism around Mount Rinjani, Lombok appeals to multiple markets.
What to Consider:
- Long-term villa rentals, surf lodges, and boutique hotels are in high demand.
- Tourism numbers are increasing post-pandemic and government incentives are available.
Sumba and Lombok each offer a distinct flavour of opportunity. Sumba caters to those seeking to build something off the beaten track with sustainability and authenticity at its core. Lombok, meanwhile, provides a more immediate return environment, riding the wave of government-backed tourism expansion.
🤝 Partner With the Right People
Investing in either island isn’t just about ROI—it’s about being part of a transformative period in Indonesian tourism and development. For those willing to act now and invest responsibly, the future is bright.
For those ready to invest, working with trusted local partners is essential. Our business partners at Own Island Now offer parcels of land in prime areas across Sumba and Lombok, ideal for villa developments or eco-resorts.
📩 For land opportunities and consultations, contact: [email protected]
